About BettrDeal

At BettrDeal, we believe that marketing should be simple, transparent, and built entirely around results. That’s why we’ve chosen to work exclusively with a Pay Per Performance model—because we know business owners don’t have time or money to waste on ads that don’t deliver.

Our story begins with a single question:
What if you only paid when your phone rings with a real, interested customer?

That question shaped our mission. BettrDeal was created to remove the guesswork from customer acquisition and replace it with predictable, measurable growth—starting with the booming solar energy market. Today, we focus solely on connecting solar panel installation companies with verified, ready-to-talk prospects by delivering high-quality inbound phone leads.

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You don’t pay for impressions. You don’t pay for clicks. You don’t pay for empty form fills. You only pay when we generate a live call from a potential customer in your service area.

Our platform is designed to give you full control:
✅ Choose your service areas
✅ Set your price per lead
✅ Manage your campaign in real time
✅ Pause whenever you're too busy
✅ Scale up when you're ready to grow

This is marketing made for business owners—not marketers.

At BettrDeal, we’re not just another lead vendor. We’re a performance-driven partner invested in your success. Our growth depends on your growth, and that’s why we only make money when you do. It’s a fair, transparent model that aligns our interests with yours, and it’s working.

Every day, we help solar companies across the U.S. grow their business with reliable, exclusive, and affordable leads, without the hassle of traditional advertising.

Ready to grow your business the smarter way?
Let’s make your phone ring.

$750M+

Revenue Generated for Our Clients

2.4M+

Leads Delivered to Our Clients

6500+

Satisfied Clients

The BettrDeal Team

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Brian Abernethy

Co-Founder, CEO
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John Turpin

Co-Founder, CTO
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Matt Buchanan

Co-Founder, CGO
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Ryan Murphy

Director of Engineering
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Daniel Perlaky

VP of Experience Strategy
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Ty Alyea

Director of Lead Generation
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Liam O’Gara

Senior Product Manager
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Chris Campana

Affiliate Marketing Director
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Nim Levy

Senior Software Engineer
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Brian Jones

Senior Software Engineer
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Kevin Kanzelmeyer

Senior Software Engineer
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Jason Wong

Senior Software Engineer

Start Growing Your Business with No Risk

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